There’s a lot of buzz these days about aligning Human Resource (HR) strategies with business goals, but depending on who’s talking, that can mean a thousand different things. Yet almost everyone agrees that certain segments of the workforce are more critical than others for driving growth. Those segments should be the focus of your workforce planning agenda.

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Despite high unemployment rates, many industries still face large talent gaps in critical areas. That’s only likely to get worse as the global economy improves and competition heats up. Workforce planning offers short and long-term solutions by identifying current pain points and future shortages or surpluses of critical talent. To be most effective, strategic workforce planning integrates internal data (about your organisation) and external data (about broader demographic and economic trends) into a coherent strategy that balances supply and demand